Puja is a Holistic approach of Hinduism. It is an act of worshipping done by every Hindu family on a daily basis. Puja is also done on every important life event such as weddings, the birth of a baby, death, etc. Puja essentials is nothing, but the specific substances and components required mandatorily on any religious ritual.
Buying puja items has become a hectic task as to complete. The completion list provided by pandit is a difficult job as to wandering one shop to another is a nightmare for every working family. Some of the items are part of grocery stores, some from General Stores, Some from Cosmetic Store and most of items still remains pending to collect. So, Opening an Online business for selling Puja essentials is a good entrepreneur opportunity.
Benefits and Risk of Online Puja items Selling Store.
Benefits of business
- First off, In India this is a very risk-free enterprise for a start-up. You don’t need to start from scratch because you are already partnering with a respected business. There are no upfront costs for a franchise with the Puja items Company.
- Second, individuals frequently require puja items such as a puja thali, chowki, bell, spoons, incense sticks, deity idols, etc. Online puja services are thus consistently in demand in India. It will be quite convenient for them if they purchase all of their puja saman from an internet retailer of puja products. Puja samagri online buying is another option for purchasing puja supplies.
- The items used in puja are non-perishable and will always be available. Puja is one of those practices that has been established in our society as a regular part of daily life since very early on.
- The price of these products is unaffected by the state of the economy of other things or the nation because online puja items is not market-oriented. There will therefore be no failure of this enterprise.
- Customers consistently and steadily purchase puja products.
- The puja goods industry poses the least amount of risk because it not only grows in the month of Diwali but also year-round. So, if you establish this company, you can anticipate making a sizable profit.
Risk
- The puja goods industry poses the least amount of risk because it not only grows in the month of Diwali but also year-round. So, if you establish this company, you can anticipate making a sizable profit.
Total addressable market of Selling Puja essentials online Store.
Puja samagri is a rapidly growing category in India. Big online retailers are set to make puja item shopping much less painful for customers, and are eyeing up to 100% sales growth in the category this year. religion and spirituality is approximately a Rs 2.5 lakh crore market in India (roughly $40 billion).
Puja Essentials Products
- GOD Statues
- Puja Thali Set
- Daily Puja Needs
- Brass Minakari Puja Plates:
- Brass Puja Bell
- Brass Aarti Diya / Clay Diya
- Rakhi
- Karwa Chauth Thali
- Diwali Gifts
- Jap Malas
- Religious Books
- Copper Hawan Kund:
- Car Dashboard Statues
- Kalash for Puja:
- Brass Sindoor Box
Online or Offline which will be more Successful?
| Features | Online | Offline |
| High margin | This is high profit business because it grows all year around | The puja goods industry poses the least amount of risk because it not only grows in the month of Diwali but also year-round. |
| Physical storefront | No physical storefront is necessary for selling via this medium. | Customers are more likely to trust a merchant they can see products because of this in physical stores. |
| Order Timing | It’s advantageous for customers that Order Timing Online Order Place Service is available around-the-clock. | The selling period of this product is precise and usually in the evening, so the seller can open their store accordingly. Nowadays, some establishments offer 24-hour service. |
| Delivery Control | Most online retailers give customers the option of timing deliveries according to their Preferences. | In an offline firm, you can make an order over the phone, but because the process is manual, it’s impossible to control delivery to meet client preferences. |
| Branding-based new client | Business Online Branding is crucial since it makes it simple for new customers to take advantage of discounts and promotional offers. | Offline store customers are typically loyal, repeat consumers who frequently shop at a single location; as a result, the clientele base is set, while acquiring new patrons is a labor-intensive procedure. |
| Specials and Discounts | In an online business, you can provide deals to draw in clients, and referral marketing is also an option. | Discounts at physical stores may be available, but referral marketing is not. |
| Fresh flowers/sweets | In this you able to deliver it but you need to consider about its quality and freshness. | In this you can keep the fresh flowers and sweets according to your consumption. |
Top Players in Online Puja items Selling Industry
- My pooja box
- Satvik store
- Vedic Vani
- What She Likes
- Om Pooja Shop
- Giri
- Builderfly
- Raja Spiritual
- Puja Shopper
Understanding the Market
Before Starting a Puja items Business First, you must understand the market. It is true that there is always a strong market demand for puja items of all kinds. However, it’s crucial to understand the market needs in the region you serve. You will undoubtedly have a reduced sales volume if you decide to build a puja store in an area that is primarily an office area. On the other hand, it makes sense to open a business if you choose a location where many people are residing.
What to keep:
Put your attention on the kinds of things you wish to maintain in the shop. Do you want it to serve as a store that sells solely puja samagris or do you also want it to sell divine gifts? If you choose the latter, you can keep things like lamps, camphor, and spiritual frames that are gold-plated. The likelihood of creating a large profit margin would be considerable if you were able to invest in turning it into a store selling spiritual gifts as well.
Business Type:
It is crucial to understand the kind of business model you plan to use. You could run a standalone business. You can operate an online store that doubles as a puja store. You can also make room in this scenario for online puja items purchasing. You may also decide to become a franchisee for any well-known business selling Indian puja goods. Franchisees are required to operate according to a specific business strategy. When compared to a start-up, the risks of a franchisee firm are quite low.
Registration and Licensing
The legal implications of the business, such as license and registration, should be thoroughly researched because neglecting them could have disastrous consequences.
Staff
When beginning a business, hiring staff is crucial because it may be difficult to do all of the work alone. That is why hiring a online business is a good idea. At beginning, you can hire one or two people, but as your workload increases, you can add more as required.
Marketing
Remember that when you first launch your company, you will need to spend a lot of money marketing it to draw in plenty of clients. Digital marketing might increase it even further. In order to let people know that you have opened a Puja items business and that you will offer all the products at fair costs, you should publicize your enterprise in the neighborhood market close to your home.
Platforms providing solutions to get Online.
Selling products online are not as difficult as it used to be. There is a lot of variety of ecommerce platforms and tools which will help you build an online beauty supply store at a lower cost.
-> Build From Scratch: Complex, expensive and time-consuming option. They choose it if they want to create a unique online store. In that case you can change the design or add new functions. Usually, marketplaces are built from scratch developed from outsourced technical partners.
-> SaaS based model: – You can start selling your products and services by creating an online store for FREE or a nominal monthly or annual cost with Premium features such as WhatsApp Store, Mobile Application, POS System, Store Analytics Customer Wallet etc. You just need to customize it a little and start adding product categories.
Ecommerce Platforms that help you creating your own online store
There are few companies which help you out in the same on SaaS based model:
Must have feature in your Online Store
- Staff accounts Management
- PWA
- POS
- Store Analytics
- Push Notification
- Online Payments
- Footer Navigation
- Email Notification
- SMS Gateway
- Product Videos
- Product Reviews
- Generous Return Policy
- FAQ For Products
- Order tracking
- WhatsApp feature
- Social media integration
- Chatbots
- Coupon Codes
- Product Availability Filters
- Loyalty Program
Build Your Proper Marketing Strategy for selling your Products online.
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